When you decide to blog or use SEO keywords, you must keep your readers interested. So you should pay lots of attention to the structure of your writing. Also keeping in mind that your text should or must be intriguing. Remember to use headings and clear paragraphs to keep your writing organized and easy for the audience to understand. Once this is done, people would more likely share your post, and that would increase your ranking. So, in other words, you should produce quality content to improve your ranking on search engines.

Many people still believe that writing content for SEO purposes and writing to attract or entertain the audience are two completely different things. But that doesn’t have to be the case if you are trying to create an interesting blog post. Mixing your keywords in your post will optimize your post and ranking. Also, remember not to over-optimize your post with keywords as it may reduce the readability. Learn to avoid this practice by all means necessary.

Below are a few tips which would hopefully help you write quality SEO content.

Tips for great blog posts

First of all, it is essential to think about what you want to write and the structure of it. This will help you produce a great piece of writing. Try not to be like some people who write without thinking or planning about what they are writing. This may work for others, but most people would benefit from taking some time to plan out their content before beginning.

Planning and Structure

You should decide on what you want your post to deliver. How do you want your readers to feel while reading the post? Or what question are you trying to answer? What is the intended purpose of the post? And what are you hoping the readers will do after reading it? Think about the answers to these questions before you start writing; this will help you plan out your post.

Your blog post should have a beginning, middle, and end or an introduction, the main body of the text, and then a conclusion. It is always good to plan out what you want to say in these three sections before you start, and then you can adequately flesh it out afterward. Also taking into consideration how your SEO keywords would fix in your post.

Format Your Sentences

Three sentences or more for each paragraph. A paragraph should contain a new idea or a subject mentioned in the previous paragraph. Always try to summarize your idea into one sentence, but if that isn’t possible, then explain in more than one paragraphs.

Headings are a great way to organize the content of your blog. They are also vital for SEO. Clear headings help search engines to correctly index your page more quickly. This, in return, helps with your ranking. Make sure your keywords appear in some of your headings and subheadings. But not in all of them because it will affect the readability of the post.

Good SEO Practices

Your articles should contain no less than 300 words. Google prefers long articles, but if the article is too long, you run the risk of turning away potential readers. So try to keep it under 700 words. Your keywords should appear in about 1 to 2 percent of your text. So in a 500 word article, your keywords should appear 5 to 10 times throughout the article.

If you have previous posts in your blog that are about the same topic you are writing about, it’s good practice to link out to those posts. It will help your Google rankings by showing some authority on the subject. And of course, your reader might be interested in these related posts as well.

Making regular updates to your blog with quality content will give Google more reason to keep updating its rankings. Google crawls inactive websites less often, which would have a detrimental effect on your rankings.

Quality content leads to more likes on Facebook, shares, tweets, and return visitors to your website. There are more things you can do to improve the SEO optimization of your blog posts, but the most important thing you can do is to write high-quality content!  For more in-depth knowledge of writing quality SEO content for blog or website, read how to choose SEO keywords for your business.